Size Module House
houses that matter
The idea of reusing containers is not new to the world, but it is quite new to Ukraine. And living in them, building your own comfort is kind of mind-blowing!
A new Ukrainian brand approached us to give the idea a name, a visual system and a website that would reveal their vision.
The company makes modular houses from high-quality COR-TEN steel. It is used for bridges, because it is super strong. In addition, it is used to make sea containers which should be durable, hardy and safe.
We had to convey the essence of the project, help show its values — eco-awareness, convenience and comfort.
The basis of the building project is the designer of ready-made solutions.
The company has a catalog of 4 options that differ in size. Each of them has its own purpose — from a warm country house, where you can hide from the hustle and bustle of the city, to a cozy home for a large family.
But all models consist of modules — containers. It speeds up the construction several times compared to an ordinary house.
So we took this seemingly simple approach and turned it into a name and overall concept – SIZE MODULE HOUSE.
visual
solution
When choosing the identity palette, the most common container colors were taken. This supports the idea and conveys honesty, which means open communication about all materials used in construction.
The shape of the logo is an image of transforming a container into a cozy home. Durability, practicality and strength of the COR-TEN box stands next to the beauty of the dream house.
site
design
The identity and general idea are also shown on the website.
Meaningful information units cover questions that may arise from a potential client. Dynamics and the possibility of interaction with the site emphasize the variability of the product and the speed of implementation.
The identity is bright and recognizable, so the site stands out from the competitors. And most importantly, it represents the project values and approach.
Head of project — Sergii Maksiutenko
Strategist — Lera Tikhomirova
Art Director — Inna Mykhalska

